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Archive for the ‘Insights’ Category

October 8, 2025

Maris Lidaka

Insights

This past weekend, we had a memorial service inside a rented space called Catalyst Ranch. It’s normally a space reserved for ad agency meetings and weddings. And it was my late brother-in-law’s wish that everyone celebrate in a way that was lively. I was struck by just the number of people that were there to […]

August 20, 2025

Maris Lidaka

Insights

There’s a moment in my life I’m not proud of. I used to work at a rental facility, and I witnessed directors younger than me frequently checking out equipment. One evening, I stayed late at work to help with a production shooting at our facility. I watched a filmmaker who I felt “wasn’t doing it […]

July 28, 2025

Maris Lidaka

Insights

It’s confession time. Every filmmaker has gotten jealous of others who have “found success,” especially those who have blown up at a young age. We look at the 20-something genius who is now head of a major studio franchise and wonder: Am I no good? Am I too late? This used to bother me deeply, […]

July 7, 2025

Maris Lidaka

Insights

As the 4th of July fireworks burst in the sky around my neighborhood. All I could stare at was the smoky air that, I’m sure, was filled with different kinds of chemicals. That dichotomy of celebration and personal consternation is how I see the country today. We are told that everything is fine. We should […]

June 30, 2025

Maris Lidaka

Insights

Concrete River is what I’ve witnessed living as a so-called “artist of color” in America. This country chips away at our confidence and self-esteem. Telling us our worth and success needs to follow a pre-determined path. A path where there is only scarcity, and we create out of fear. The film follows the story of […]

June 18, 2025

Maris Lidaka

Insights

CONNECTING TO THE UNKNOWN For the record, I don’t speak any Ukrainian. Before this project, I had only met one other Ukrainian while living in Denmark as a teenager. Who had to explain that: 1 – Ukraine wasn’t Russia 2 – Where it was on a map   So there was a challenge ahead in […]